By John Glenday
Twitter is reportedly close to signing up a new chief marketing officer after incumbent Anthony Noto revealed that the micro blogging site was close to appointing someone new.
Noto, who has performed the role for the past three months, told AdAge that he is seeking a proven individual who has demonstrated marketing results through marketing and worked for a global, digital ‘quantitative-driven’ firm.
No timescale has been given for the appointment but Noto hopes to have the individual in place in time to oversee a major television and digital video marketing campaign pencilled in for later this year.
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Source: The Drum