By John Glenday

Volvo is to mount a direct mail campaign in the UK to alert the drivers of some 70,000 vehicles that their cars represent a fire risk.

The Swedish automaker is in the midst of a wider global recall affecting over half a million diesel vehicles identified as containing a plastic engine component which can ‘melt and deform’ or even catch fire in ‘extreme cases’.

While insisting that failure would occur only ‘in very rare cases’ the manufacturer has begun the mammoth recall as a precautionary PR measure, noting that no instances of any injuries arising from Read full story ›

Source: The Drum