Walgreens has handed its top marketing job to Patrick McLean, previously chief marketing officer at TD Bank.
McLean replaces Alyssa Raine, who took on the role of acting chief marketing officer in March after her predecessor, Adam Holyk, moved to become senior vice-president of consumer and retail services.
Raine remains at the company as vice-president of brand marketing, brand marketing strategy and planning.
McLean, who has been with TD Bank for five years, will be responsible for of all Walgreens marketing activities, including customer targeting, brand positioning, execution of marketing plans and design and application of the Walgreens brand.
He will report Read full story ›
Source: The Drum
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