UK crisp brand Walkers is celebrating its 70th anniversary by thanking the British public.
The TVC titled ‘Thank you’ conceptualised by AMV BBDO features a specially composed version of ‘Land of Hope and Glory’, recorded by a live 60 person orchestra. The ad offers viewers a glimpse back in time, showcasing fashion highs and lows, a younger Gary Lineker, and the evolving pack design for Walkers.
The film looks back over the past 70 years and shows how Walkers has been inspired by the quirky and evolving tastes of the British public.
Walkers will roll out another TVC as part of the Read full story ›
Source: The Drum
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