Starbucks is the latest brand to jump on the emoji bandwagon. The chain has unveiled an official emoji keyboard comprising 28 Starbucks-specific icons for coffee lovers to share with their friends.
From Frappuccinos to flat whites (and a unicorn drinking a latte) the emoticon suite features several recognisable products, and is free to download for iOS and Android users.
The coffee house is looking to capitalise on the popularity of its seasonal branding via the keyboard, and has said it will change the icons throughout the year to include illustrations of popular designs Read full story ›
Source: The Drum