New year, new me, says System1’s Andrew Tindall. He’s dumped his vices for January [RIP Guinness] – now it’s time for the marketing industry to do the very same.
We’re barely a week into 2025, and against all the odds, I’m already more of an insufferable wanker than I was in 2024 because I swapped four vices out for a daily run and gym. And naturally, I need to tell everyone.
Part of my “new year, new me” BS is doubling down on this column, here
Source: The Drum