By Sarah Vizard
Revenues at Apple hit a record $75.9bn in the December quarter while the company sold 74.8 million iPhones – an all time high. That is an average of 34,000 iPhones an hour, more than four times the volume it was selling five years ago.
Yet it is a sign of the high expectations for Apple’s financial performance that this is seen as disappointing. Total revenues were up by just 1.8% compared to growth of almost 30% in the same quarter a year ago.
Apple is now warning that revenues will come in at between $50bn and $53bn, below the $58bn it Read full story ›
Source: Marketing Week