Marketing, E-commerce and Digital Design, Product Management, Brand Development, Design, Advertising and Consultancy

Will Windows 10 and a new browser launch redeem Microsoft’s failures?

on Mar 25, 2015 | 0 comments

By Mark Ritson

Uk browser stats

As excitement grows around the upcoming launch of Windows 10, speculation is also building around the launch of a new Microsoft browser. The company will maintain the once all-powerful Explorer brand, mainly for large B2B accounts whose software runs off the browser, but it is also in the final stages of ‘Project Spartan’ – a new browser likely to launch later this year.

Early signals are that both Windows 10 and Project Spartan provide significant improvements over existing Microsoft offerings. But that is a very low bar. Before we give Microsoft too much credit let us first pause, rewind and replay Read full story ›

Source: Marketing Week