WPP AUNZ has launched advertising production company Hogarth Australia after merging four of the group’s production agencies into a “super production group”.
WPP agencies Agile, One20, Paragon and Carnival have been consolidated into the new company, which will be led by CEO Justin Ricketts, who is also CEO of WPP AUNZ content agency Agile and chairman of sponsorship and PR agency Prism.
Ricketts will work alongside Hogarth Australia’s new COO David Fleer, who was previously managing director of One20.
The move is the latest in a strong of agency consolidations by WPP AUNZ after the group’s CEO Mike Connaghan Read full story ›
Source: The Drum
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