By John Glenday
WPP, the world’s largest advertising company, is continuing to grow on the back of healthy advertising spend by clients in both the US and UK.
Buoyed by one-off events including the Summer Olympics in Rio and the US presidential election, WPP posted like-for-like sales growth of 5.1 per cent over the first quarter, a slight dip on the 5.2 per cent recorded a year earlier. Net new business came in at $1.78bn for the period, a 78 per cent increase.
For the year as a whole revenue growth is anticipated to exceed three per cent.
The results bear out chief executive’s Sir Martin Read full story ›
Source: The Drum