WPP has said that it understands the “weaknesses” in its system much better post-cyber attack, and is working with suppliers to “solidify the fences” in the near term in order to stave-off future disruption.
Addressing a room of investors, chief executive Sir Martin Sorrell said this morning (23 August) the cyber attack suffered by the group towards the end of June had “no significant” impact on its revenue. The holding group said the attack could not be blamed for the weak performance it posted in Q2, despite causing “significant disruption” at some agencies including GroupM and the Y&R Group.
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Source: The Drum
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