Posts made in May, 2014

on May 29, 2014

By James Swift Google Creative Lab has appointed Graeme Hall, a creative director at 180 Amsterdam, to the new position of creative lead in London. Read full story › Source: Campaign...

on May 29, 2014

By Louise Ridley Dobbies Garden Centres, the retailer owned by Tesco, has called a review of its media planning and buying duties. Read full story › Source: Campaign...

on May 29, 2014

By Jennifer Faull Spar has appointed Blue Chip to handle its first shopper marketing campaign The hire comes as Spar noted a global sales growth of 4.1 per cent to €3.2bn for the year ending December 2013. However, in the UK, it saw a decline in sales of 1.8 per cent, down from €3.1bn in 2013 to €3bn. The convenience store chain is now looking to target specific groups of shoppers with activity that will run across more than 2000 of Spar’s UK stores from August this year. “We were aware of the work that Blue Chip had done on big convenience brands such Read full story › Source: The Drum...

on May 29, 2014

By Stephen Lepitak Apple’s acquisition of Beats Music, the subscription music streaming service and the headphones division Beats headphones for $3bn will see co-founder Dr. Dre and Jimmy Iovine join the company as well, it has confirmed. The long rumoured deal was finally concluded at an initial cost of $2.6bn, and around $400m being invested ‘over time’. Commented Tim Cook, CEO of Apple: “Music is such an important part of all of our lives and holds a special place within our hearts at Apple. That’s why we have kept investing in music and are bringing together these extraordinary teams so we can continue Read full story › Source: The Drum...

on May 29, 2014

By Stephen Lepitak Apple’s acquisition of Beats Music, the subscription music streaming service and the headphones division Beats headphones for $3bn will see co-founder Dr. Dre and Jimmy Lovine join the company as well, it has confirmed. The long rumoured deal was finally concluded at an initial cost of $2.6bn, and around $400m being invested ‘over time’. Commented Tim Cook, CEO of Apple: “Music is such an important part of all of our lives and holds a special place within our hearts at Apple. That’s why we have kept investing in music and are bringing together these extraordinary teams so we can continue Read full story › Source: The Drum...