on Aug 28, 2014
By Natalie Mortimer Pernod Ricard has provisionally appointed Conor McQuaid, managing director of South Africa, as vice president of marketing as current chief marketing officer Martin Riley retires from the role. McQuaid, who will take up the role from 1 September, will report to Thierry Billot, managing director, brands, during the transition period and will work with him on the project of merging the marketing and commercial development teams called project Allegro. McQuaid will work closely with Riley during the period and take over the role on 1 January 2015, when the company plans to implement the restructure to simply the business and facilitate a Read full story › Source: The Drum...
Read More
on Aug 28, 2014
South Africa MD will replace Riley as drinks makers merges marketing and commercial teams. Read full story › Source: Marketing Week...
Read More
on Aug 28, 2014
By James Doleman Public relations company Bell Pottinger has dismissed accusations that it had been hired to do public relations work by terrorist group The Islamic state of Iraq (ISIS) The statement it has issued was sparked by an article in a Dubai-based satirical website the Pan Arabic enquirer, which joked that Bell Pottinger would “oversee and promote the jihadist group’s growing international image in a 36-month deal rumoured by insiders to be worth as much $10 million.” In the statement the company’s chairman Tim Bell said: “I am surprised that any publication or journalist would think the subject of ISIS, who Read full story › Source: The Drum...
Read More
on Aug 28, 2014
By Suzanne Bidlake Darren Bailes, the executive creative director at VCCP, and Sue Unerman, the chief strategy officer at MediaCom UK, are among the judges lined up for the Campaign CityLive Challenge. Read full story › Source: Campaign...
Read More
on Aug 28, 2014
By Direct Marketing News The internet’s latest craze-for-a-cause has even swept up marketers in its viral, frigid tide. Read full story › Source: DM News...
Read More