By Direct Marketing News In its mission to offer 30-minute delivery, it asks for a commercial drone at between 200 and 400 feet. Read full story › Source: DM News...
Read MoreBy John McCarthy After the news that Twitter has embarked on the hunt for new chief marketing officer to help boost user growth, The Drum asked social media users what changes they would make to the social network if they were handed the reins. Our readers showed they were more than up to the task with a barrage of fine suggestions. Listen up Twitter, below is how you take things forward! Here are some of the suggestions we received (via Twitter, naturally). Some Twitter users focused on the ad formats @TheDrum We’d offer more sophisticated targeting for Read full story › Source: The Drum...
Read MoreBy Natan Edelsburg As platforms like Apple TV and Roku become even more popular among consumers, non-traditional companies are launching successful programming for niche topics that are succeeding in the OTT environment. dough, Inc.’s “tastytrades” channel has been growing in popularity with their daily eight hours of live programming with a mission to make finance fun. dough, Inc. isn’t a media company, or even an OTT platform, it’s an options trading software that has taken content marketing to a whole new level. Found Remote interviewed Kristi Ross their Co-CEO & President about the success of their channel. Found Remote: Why Read full story › Source: The Drum...
Read MoreBy Natalie Mortimer Brazil and Mexico are set to battle it out to host the World Design Capital 2018 after The International Council of Societies of Industrial Design (Icsid) revealed the two countries have been shortlisted for the mantle. Curitiba (Brazil) and Mexico City were evaluated by the WDC Selection Committee which said both had distinguished themselves by “illustrating the ways in which their citizens have benefitted and will continue to benefit from their city’s achievements” in using design for city development. Curitiba aims to build on its legacy in design and urban planning, developing multidisciplinary and innovative projects that continue to effect positive Read full story › Source: The Drum...
Read MoreBy Rebecca Stewart Microsoft Windows is our brand of the day. The operating system’s long-anticipated Windows 10 software debuted globally earlier. Chief executive Satya Nadella said that the launch was “a huge milestone” for the company, marks a “new era” for personal computing. The new system, which is available as a free upgrade for current Windows users in 190 countries, was first revealed in September. The platform is more mobile-friendly than previous incarnations and has been tailored to work across a wider variety of devices. Read full story › Source: The Drum...
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