By Direct Marketing News Real Mail Notification sends subscribers emails at 8 a.m. with photos of that day’s mailbox contents. Read full story › Source: DM News...
Read MoreBy Direct Marketing News Mobile marketing may not be as easy as a swipe and a tap, but it’s a channel that marketers must master. Read full story › Source: DM News...
Read MoreBy Direct Marketing News Marketing VP Chris Brown is considering reassigning how much he allots to catalogs, email, and search—all of which drive online sales—but a new allocation strategy isn’t clear based on past customer behaviors. More testing would help him decide but his budget is due in a week. What should he do? Read full story › Source: DM News...
Read MoreBy Direct Marketing News Silver Star Brands’ Kathy Hecht chooses her words carefully—she’d much rather do marketing than talk about it. Read full story › Source: DM News...
Read MoreBy Direct Marketing News See what our tweeps have been getting up to this month. Follow us @dmnews. Read full story › Source: DM News...
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