Posts made in August, 2015

on Aug 26, 2015

By Tony Connelly Journalists at The Herald, Sunday Herald and Evening Times have voted unanimously to ballot for industrial action following Newsquest’s announcement that it would cut a further 20 jobs at the papers. The vote for industrial action includes the possibility of strikes across all three titles and is a result of a third round of redundancies at the paper which will see 18-20 editorial jobs go. Newsquest said that the cuts were necessary to “make further savings to compensate for a decline in advertising revenue”. A statement released by the NUJ argued that the “Newsquest culture of meeting new budgets by cutting Read full story › Source: The Drum...

on Aug 26, 2015

By Jason Stone Culture secretary John Whittingdale stepped away from some of his more robust criticisms of the BBC in a lively session at the TV Festival in Edinburgh during which he also denied that Rupert Murdoch had had any say in the recent decision to make the BBC responsible for financing free licence fees for the over-75s. Repeatedly pressed by Alastair Stewart on comments he made before he was given his current role by David Cameron earlier this year, Whittingdale said he had rethought some positions while other criticisms had been misinterpreted or exaggerated. Clearly seeking a reconciliatory tone, Whittingdale acknowledged that the need Read full story › Source: The Drum...

on Aug 26, 2015

By David Burrows How did it all go so wrong? It is a question that pollsters have had to face since the Conservatives rolled in to Downing Street after winning a majority in May’s general election – a result that none of the final polls predicted. YouGov’s CEO Stephan Shakespeare admits the entire industry “has got a lot to answer for”. It was not the only case in recent history where the polls proved to be wide of the mark, though it is perhaps the most embarrassing. As UK academics noted in a blog for the Washington Post last month, criticism has also emerged Read full story › Source: Marketing Week...

on Aug 26, 2015

By Minda Smiley Welcome to US Creative Department. Each week this section will aim to showcase the latest creative work to come out of not only the US but Canada, Mexico, and South America as well. It will give you, the reader, the chance to decide what is best. You can vote for the work you like best simply by clicking the ‘Like’ button under the work. The winner will be named The Drum’s ‘Ad of the Week’. Submit your vote before Wednesday September 2 to guarantee your vote has been counted. To submit work for future publication contact minda.smiley@thedrum.com. For voting updates and more follow Read full story › Source: The Drum...

on Aug 26, 2015

By John McCarthy UK regional print titles suffered a dismal six months with year-on-year sales down by an average of 10.2 per cent. Indicating a worsening situation for print output, of the 70 titles audited by the ABC, none reported any paid readership growth. The Lancashire Telegraph did in actuality boost its circulation with the help of a bulk distribution of 1,615 free copies. The Birmingham Mail witnessed one of the most dramatic declines, losing almost a quarter of its paid print readership in the six month period. Absent from the audit was Trinity Mirror titles due to its decision to change its reported from monthly, Read full story › Source: The Drum...