Posts made in March, 2017

on Mar 31, 2017

By Minda Smiley Apple has released a colorful, vibrant spot for its Apple Watch 2 Series that’s centered around all of the different ways people can use the technology to live more active lifestyles. Called ‘Live Bright,’ the upbeat ad features the Beyoncé song “Freedom” featuring Kendrick Lamar and has a similar feel to the ‘Go Time‘ ad that Apple released last fall to launch Series 2. The spot opens with a woman sitting at an office desk who has just received a message on her Apple Watch that says “Time to stand!” Once she stands up, her Read full story › Source: The Drum...

on Mar 31, 2017

By Minda Smiley Apple has released a colorful, vibrant spot for its Apple Watch 2 Series that’s centered around all of the different ways people can use the technology to live more active lifestyles. Called ‘Live Bright,’ the upbeat ad features the Beyoncé song “Freedom” featuring Kendrick Lamar and has a similar feel to the ‘Go Time‘ ad that Apple released last fall to launch Series 2. The spot opens with a woman sitting at an office desk who has just received a message on her Apple Watch that says “Time to stand!” Once she stands up, her Read full story › Source: The Drum...

on Mar 31, 2017

By Minda Smiley Apple has released a colorful, vibrant spot for its Apple Watch 2 Series that’s centered around all of the different ways people can use the technology to live more active lifestyles. Called ‘Live Bright,’ the upbeat ad features the Beyoncé song “Freedom” featuring Kendrick Lamar and has a similar feel to the ‘Go Time‘ ad that Apple released last fall to launch Series 2. The spot opens with a woman sitting at an office desk who has just received a message on her Apple Watch that says “Time to stand!” Once she stands up, her Read full story › Source: The Drum...

on Mar 31, 2017

By Kyle O'Brien Twitter hasn’t received much recent love for its egg avatar, the one assigned if you don’t upload a profile picture. That’s why a blog by the company today (March 31) said that Twitter will be “rethinking” its default profile pic. The blog, by Twitter Design, said that the egg had been a playful way to reference how “eggs hatch into birds that send all the Tweets you see on Twitter!” Now, continued the blog, it is time for something new from the company that “encourages people to upload their own photos for more personal expression. It gave three Read full story › Source: The Drum...

on Mar 31, 2017

By Minda Smiley This year, many brands have tried to capitalize on April Fool’s Day buzz with pranks that mock society’s obsession with gimmicky technology: T-Mobile and Quilted Northern both rolled out campaigns that make fun of wearables, KFC created a voice-activated “smart” bucket and Honda unveiled a line of car horn emojis. A little-known brand called OnlineLabels.com is also getting in on the action with a tongue-in-cheek video that promotes the debut of its so-called “state-of-the-art” drones, which, at closer look, are anything but state-of-the-art. In the video, which was created in-house by OnlineLabels.com, Read full story › Source: The Drum...