By John Glenday Facebook has followed the example set by YouTube in allowing video creators to earn money from their work when it has been pirated by others. A new tool contained within its rights manager software enables producers to trace unapproved versions of their work appearing on the site by way of video matching software capable of identifying moving images that have been copied and reposted by others. Up until now this gave people the opportunity to either leave the content online or have it removed but now people will have a third option available to them, to Read full story › Source: The Drum...
Read MoreBy John Glenday Online retailer Amazon has surprised on the upside after posting a 23 per cent year-on-year rise in revenues in its latest quarter to $35.71bn, beating consensus forecasts of a figure around the $35.3bn mark. The news sent Amazon’s share price surging by five per cent as investors digested the news that the company hadn’t just beaten earnings expectations but smashed them after reporting $1.48 per share as opposed to the $1.12 which had been expected. In pursuit of further growth, Amazon is now turning its sights east in pursuit of large untapped markets. Revealing the figures, chief executiveJeff<a target=_blank href="http://www.thedrum.com/topics/jeff-bezos" Read full story › Source: The Drum...
Read MoreBy John Glenday YouTube and production firm EndemolShine have joined forces with US TV host and producer Ryan Seacrest to instigate a hunt for the next Justin Bieber by way of a cover song competition series. Best.Cover.Ever is set to stream as a YouTube exclusive with viewers treated to the sight of a line-up of top musicians tutoring and cajoling a procession of aspiring artists in a format which likely prove familiar to reality TV fans. Each host musician will select one of their greatest hits for the participants to cover with the two best submissions going on to appear Read full story › Source: The Drum...
Read MoreBy John Glenday Popular music video app Musical.ly has joined the Apple fold in a bid to extend its global reach with Apple Music, providing the snippets of songs used to power the service from Friday. The tie-up makes sense from Apple’s point of view as well as it gains a new marketing partner in the process but is bad news for UK provider 7digital, which has been shouldered aside as a tunes provider. Following the new partnership Musical.ly will be able to expand the territories it operates in from 30 to 120 in return for promoting Apple’s subscription Read full story › Source: The Drum...
Read MoreBy Danielle Long A Dolce & Gabbana social media campaign, DGLovesChina, has backfired with the brand removing the images from Weibo and WeChat following a public backlash. Dolce & Gabbana launched the images and films across its social media platforms as part of digital campaign to promote the brand’s first fashion show in Beijing, which was held last week. The images featured models clad in Dolce & Gabbana clothing posing among locals and tourists at Beijing tourist attractions, including Tiananmen Square, the city’s historic huatongs and on The Great Wall. Loading… The images were heavily criticised as “offensive” by Read full story › Source: The Drum...
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