Marketing, E-commerce and Digital Design, Product Management, Brand Development, Design, Advertising and Consultancy

Posts made in November, 2018

The Biz Dev 100: Jack Williams, head of new business, Atomic London

on Nov 13, 2018

Welcome to The Biz Dev 100, powered by The BD 100, which aims to recognize and celebrate important role played in the media and marketing industry by those who source and bring in new customers and keep the fortunes of businesses on track. Below is Jack Williams, one of those at the top of their field who work in the UK biz dev sector. Name: Jack Williams Job title: head of new business Agency: Atomic London What were your highlights of last year? The whole year was a massive highlight for me, I joined an agency in Atomic who were building something Read full story › Source: The Drum...

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Michael Olaye, chief executive of Dare's diversity advice: 'Do not go in with a chip on your shoulder, show your worth'

on Nov 12, 2018

By Adrian Walcott In the marketing sector there has been little escaping the growing need to create a diverse workforce that reflects society. As part of this drive, BAME 20/20: Meet the Changemakers was created in order to shine a light on those from ethnic minority backgrounds succeeding in business. The latest subject of the interview series documenting its ambassadors is Dare’s chief executive, Michael Olaye. How do you see the issue of diversity across the marketing sector in comparison to other sectors? I must admit, there are changes happening in our sector in the UK. It’s happening because we now have Read full story › Source: The Drum...

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The Biz Dev 100 - Jess Gibb, business development director, St Luke's

on Nov 12, 2018

By Staff Writer Welcome to The Biz Dev 100, powered by The BD 100, which aims to recognize and celebrate important role played in the media and marketing industry by those who source and bring in new customers and keep the fortunes of businesses on track. Below is Jess Gibb, one of those at the top of their field who work in the UK biz dev sector. What have been your highlights of this year? From an agency culture point of view, winning RAR Best Brand Strategy Agency for the third year in a row as well as RAR Best AV Agency Read full story › Source: The Drum...

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Creative Works salutes Veterans Day

on Nov 11, 2018

By Kyle O'Brien Everyone in the free world owes a great debt to the veterans of the military. On Veterans Day, or Armistice Day, we honor those who fought in wars to uphold our freedoms. Many companies echo that sentiment, designing campaigns to honor those who have served over the decades. Scroll through the campaigns below that pay tribute to veterans and vote for your favorites, and remember all those who have sacrificed. Show me entity :: 23832 : ‘Camouflage Resume and The Wait’ Agency: Client: Date: November 2018 AT&T and BBDO are launching new work Read full story › Source: The Drum...

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From a celebration of singlehood to global shopping phenomenon: looking back at 10 years of 11.11

on Nov 10, 2018

By Shawn Lim As the 11.11 shopping festival enters its 10th year, its incredible growth shows no signs of stopping, consistently beating out the four-day Black Friday to Cyber Monday period in terms of sales year after year. The festival saw four times more sales than Black Friday in 2017, with more than $1bn being spent in just the first two minutes after midnight. E-commerce giant Alibaba, credited with creating the global shopping phenomenon, saw its gross merchandise volume clocking RMB168.3 billion, breaking its own record of RMB120.7bn the previous year. The number of 11.11 delivery orders in 2017 went up Read full story › Source: The Drum...

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