The shift to 5G
We can expect to hear a lot of discussion about 5G and what this next generation of wireless technology will mean for brands.
In the past, 3G and 4G technology was used as leverage by mobile phone brands such as EE and Three as a unique selling point. With mobile devices becoming more important than ever across devices it will be interesting to see what brands such as Samsung, Apple, and Microsoft are set to gain from the developments as much as the phone brands.
A statement by CCS Insight says: “The path to 5G and the battle for Read full story ›
Source: Marketing Week
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