By Seb Joseph

Advertiser demand for Facebook’s mobile ads over those from its rivals pushed revenue passed £10bn for the first time in 2014 as the business looks to video to protect its dominance of the channel.

The performance distils last year’s narrative that saw the social network’s revenues accelerate from quarter to quarter, while Google, Twitter and Yahoo’s slowed.

Facebook reported a 49 per cent year-on-year jump in revenue in the three months to December to $3.85bn, and 69 per cent of that came from mobile.

A year ago its mobile ads accounted for around half of its revenue but the business has seen the Read full story ›

Source: The Drum