England’s taste of success at the Euros has got fans and brands cheering on the team to go even further. We look at some of the marketing activations produced around the team as the Three Lions has progressed through the competition.
The unexpected progress of the England national team to the semi-finals of Euro 2020 hasn’t just delighted fans of the Three Lions – it’s helped the marketing efforts of brands partnering with the FA. We explore how brands are building on the creative already unveiled to capitalize on the team’s success, how unofficially aligned brands are getting in on the Read full story ›
Source: The Drum