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A glimpse into how marketers can help to shape an ethical AI music industry

on May 6, 2024 | 0 comments

By Marcelo Hanta-Davis

As generative AI sends shockwaves throughout the music industry, BBDO New York interactive producer Marcelo Hanta-Davis reflects on some lessons learned from a recent project.

Last month, a long roster of musicians including Billie Eilish, Stevie Wonder and R.E.M. signed an open letter calling for an end to the unethical use of AI within the music industry. The letter argued that the unchecked use of AI – using an artists’ songs without consent to train a model, for example – can damage an artist’s image and livelihood.

As an interactive producer at BBDO with experience working on AI music industry Read full story ›

Source: The Drum