The Ad Council has a long and storied history of using communications to tackle some of the US’s most pressing causes. From its inception in 1942 it has been responsible for some of the best-known advertising strap lines – from the Second World War defense campaign ‘Loose lips sink ships’, to ‘A mind is a terrible thing to waste,’ which promoted diversity in education.
Lisa Sherman has been chief exec of the Ad Council since 2014, a role she calls “the best job on the planet” for its ability to galvanize the advertising industry on an array of important issues.
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Source: The Drum