By Amy Houston

The spot from TBWANeboko emphasizes that happiness isn’t only found in winning grand prizes but also in making small gestures.

Dutch State Lottery has unveiled its annual festive ad in preparation for its New Year’s Day draw. ‘Give Each Other Some Luck’ tells a touching story of a young man offering a helping hand to his elderly neighbor, expecting nothing in return, yet he receives a surprising reward for his good deed. It shows something wonderful can happen when we care for each other and share genuine, heartfelt moments.

“Each year, we strive to inspire the Netherlands with a heartfelt narrative Read full story ›

Source: The Drum