By John McCarthy

Barclays has unveiled a campaign, led by Newcastle United and England legend Alan Shearer, to grant young football fans thousands of tickets and unique football experiences via the Barclays Spirit of the Game website.

The initiative, designed to usher in football’s next generation by granting them free access to the game, sees Alan Shearer relive his first experience at a Newcastle United game. The slot ends with the striker giving one lucky fan his first pair of Barclays Premier League tickets.

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Source: The Drum