After launching their copycat brand – the Bank of Antandec – the TV duo are back to put the record straight on their rip-off of Santander, following a copyright infringement claim.
Created by Santander’s creative partner Engine, the ad sees the return of Ant McPartlin and Declan Donnelly who have a multi-year partnership with the bank.
The ad gives a behind the scenes look at how the brand is getting on since ‘the bank’ launched, whilst simultaneously driving awareness of Santander’s mortgage products.
Since launching, the budding banking enthusiasts have endeavored to come up with radical banking ideas, Read full story ›
Source: The Drum
Industry News