By John Glenday

The Advertising Standards Authority (ASA) has shown that it is not a fan of Dyson’s latest TV advert, after banning its for suggesting that its air conditioner was cordless.

At issue was an advert for the Dyson pure Hot and Cool Fan which was depicted without a visible cord save for in one scene, prompting the ASA to declare that it gave viewers a misleading impression’ of the home gadget.

In all the fan was depicted in-situ in four separate shots but only in the final representation could a thin grey cord be seen surreptitiously snaking its way Read full story ›

Source: The Drum