By Amy Houston

The British Academy Film Awards (Bafta) is turning 75, and to celebrate the milestone the organization has launched a campaign in the hopes of inspiring the winners of tomorrow.

‘Behind the Bafta’ is a cinema campaign that stars rapper Big Zuu and showcases the diversity of career pathways into the industry, focusing on the range of skills and knowledge that goes into making award-winning films, games and television.

Produced by DCM’s creative arm DCM Studios, the spot also features actor Tom Hiddleston opening a Bafta envelope to reveal a winner, with Big Zuu asking the audience: “If it’s your name in that Read full story ›

Source: The Drum