By Charlotte McEleny

For many brands, making sure that digital media is transparent, effective and brand-safe is a complex enough task but for markets across the Asia Pacific, fragmented languages can exacerbate the issue.

In line with brand needs, DoubeVerify has expanded its remit to cover an additional 100 languages, which Jordan Khoo, managing director, Asia Pacific, DoubleVerify, says is key for diverse regions.

“This is an important move for DoubleVerify in South East Asia and beyond as advertisers want to reach consumers with their brand messages across the region. Many consumers like to engage with content in their native Read full story ›

Source: The Drum