By Sarah Vizard

The move means interactive digital ads that use Adobe’s Flash technology will no longer play automatically. Instead they will show an empty grey box with a “play” button in the middle. Clicking this will make the advert run.

Google says it made the decision to help speed up web browsing and conserve battery life. It follows a move by Mozilla to block Flash by default in its Firefox browser earlier this year following security problems.

A number of hackers have used Flash to create malicious ads that can harm people’s devices or steal personal data.

Apple has never allowed Flash to run on Read full story ›

Source: Marketing Week