Marketing, E-commerce and Digital Design, Product Management, Brand Development, Design, Advertising and Consultancy

Broadband providers who block ads and porn could be in breach of updated EU guidelines on net neutrality

on Aug 31, 2016 | 0 comments

By Tony Connelly

Broadband operators that block ads and access to pornography could be breaking EU guidelines on net neutrality, even if customers opt in, following an update to the regulations.

Currently EU regulations allow internet service providers to block ads for three reasons: to manage levels of traffic across a network, to comply with a member state’s laws or for security.

However a revision to the guidelines issued by EU body Berec states that blocked content, whether its porn or ads, should be implemented by a customer on their device, rather than on a network level.

The updated guidelines state: “With regard to some of Read full story ›

Source: The Drum