By John Glenday

Burger King is seeking to win over a majority of French fast food fans with the launch of its Democratic Burger, a 2€ burger of the week chosen by a public vote from a range of eight best sellers.

Created by Buzzman to reflect the political turmoil in Europe, the populist campaign will see staples such as the Big King, Chicken Tendercrisp and Big Fish, go head-to-head in a play for public affections with the winner decided by voting via the Burger King app.

In a statement, the agency wrote: “ 2 September is a founder day for Read full story ›

Source: The Drum