Out of home advertising company Clear Channel International (CCI) has appointed Cadi Jones to its newly created title of commercial innovation director.
She is tasked with handling CCI’s global programmatic advertising strategy and the development of its digital expansion in the role, drawing from her experience at the Pangaea Alliance as global sales director and Yahoo as audience and programmatic director Northern Europe.
Reporting to Stefan Lameire, CCI chief customer and revenue officer, she will lead a multi-market team to deliver the programmatic offering from the headquarters in London.
Lameire said: “With a wealth of experience from the digital media space, Cadi will Read full story ›
Source: The Drum