As the British and Irish Lions prepare for their biggest test yet against the All Blacks, their official beer partner Doom Bar is showing its natural affinity with sport by creating unique rugby experiences for fans who couldn’t travel to New Zealand for the Tour.
The British & Irish Lions Tour is a unique moment in the global sporting calendar and tomorrow morning- UK time- marks the Lions’ most anticipated fixture on their journey when they take on the All Blacks in Auckland.
With the games on the tour taking place early UK time, Doom Bar has had a challenge on Read full story ›
Source: The Drum
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