Fake News was deemed by Collins as its the word of the year and in following suit, this year’s Digital Podge Lunch will turn the term on its wispy-haired head with a Trump inspired game called ‘Fact or Fake News’ for attendees to play along to.
Poking fun at the strange new world marketers now live in, the aim of the game will be to guess fact from fiction about some of those attending the lunch this year through an app developed, in partnership with Blippar.
To play, the user needs to scan another attendee’s lanyard and learn a Read full story ›
Source: The Drum
Industry News