What are the rules of engagement for the year ahead? That was the question on leaders’ lips as they gathered for the Microsoft Advertising Connect event, hosted in The Drum Labs in the heart of Shoreditch, London.
As we head into the final quarter of the year, leaders from Microsoft Advertising, LinkedIn, Reckitt, Dentsu, The7stars, and Reach gathered to discuss how marketers can excel during peak moments, drive omnichannel success and harness the power of AI. Designed as a strategic compass for the next 12 months, the evening shone a light on key tactics for growth, as the ever-shifting Read full story ›
Source: The Drum