By John McCarthy

This is an extract from The Drum’s Future of Media briefing. You can subscribe to it here if you’d like it your inbox once a week.

Afternoon. John McCarthy (Twitter, Linkedin, email) here. We’re through the Super Bowl now and the inevitable conversation around the ads’ value (more to come) has once again reared its head. With an Olympics and a Euros ahead of us (hopefully), there’s year’s worth of big media moments to buy.

We looked into marketers’ media spending priorities, and there’s a theme emerging of Read full story ›

Source: The Drum