The Guardian Media Group (GMG) has contributed to a £1.3m funding round for London-based creator network Vidsy, a startup that helps brands like Unilever and Barclays connect with young talent to create mobile-first video campaigns.
The publisher has invested an undisclosed sum in the tech startup. The move follows on from it lending its backing to incubator outfit Founders Factory in 2016, to which it is an exclusive media partner.
As part of its accelerator deal with Founders Factors, the Guardian has been forging ties with disruptors in the industry to help it unearth fresh publishing models via Read full story ›
Source: The Drum
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