By Audrey Kemp

The brewer, in partnership with the integrated marketing agency Taylor, delivers a pint-sized celebration of the most wonderful time of the year.

This Christmas, Guinness US is spreading holiday cheer with a fresh twist on a classic tune.

The Diageo-owned brand’s new 16-second TV spot, ‘The Most Wonderful Pint of the Year,’ transforms a lyric from the beloved jingle, ‘It’s the Most Wonderful Time of the Year,’ into a celebration of its signature stout.

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Source: The Drum