By Ben Connell
No matter where I see it, I’m always impressed by meta advertising.
It could be on the side of a bus, a billboard, the pre-roll to a YouTube video or on TV. And it impresses me because I know it took brave creatives to come up with it, and even braver clients to buy it.
But after being in the industry for three years, I find myself dying to see more of it.
This type of work pokes fun at both the product, the brand and/or the advertising industry itself. And as a result, it gets talked about a lot. I feel that Read full story ›
Source: The Drum