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Industry Awards: Why the underdog is always a winner

on Jul 31, 2015 | 0 comments

By Michael Feeley

During award season it can be tricky to decide which awards, if any, you want to submit entries for.

Some growing agencies agonise over whether their work is good enough to compete with the most renowned agencies in the UK. For small independent agencies especially, this can be the topic of many passionate conversations during team meetings.

Unfortunately, the outcome of many of these meetings is a decision to bow out without trying. After all, it’s easier to not enter than to go through the hassle and embarrassment of entering and not even getting shortlisted, isn’t it? And even if you Read full story ›

Source: The Drum