By Seb Joseph

A platform for digital shorts, series and documentaries, The Scene is a curated destination for original programming from over 15 of Condé Nast’s brands including Vogue, GQ and Vanity Fair and content from other brands such as Buzzfeed and Red Bull.

To create a ‘stylish’ presence Condé Nast worked with Pentagram, which was tasked with creating an identity that would work with and unify the diverse range of content and brands.

At the same time, The Scene needed an identity that emphasized the “video-ness” of the platform, which is obviously different from the world of print. Pentagram worked on the strategy, messaging Read full story ›

Source: The Drum