By Benjamin Cher

IPG Mediabrands has launched its mobile media and technology business Ansible Singapore.

This follows behind the launch of social media specialists Mediabrands Society in Hong Kong.

Ansible’s Singapore launch marks its sixth office in APAC, with its global footprint now extending across 16 countries, with 24 offices globally.

Brands will be able to access global mobile publisher ratecards, exclusive technology partnerships, proprietary mobile media planning tools, best practices and patented technologies that allow brands to utilise location-based advertising.

“It’s great news for our clients in Singapore – we can instantly provide them with the world’s best and most awarded proprietary mobile technologies, leveraging Read full story ›

Source: The Drum