By amit bapna

​The Drum speaks to marketing experts to unravel the Indian Union Budget and what it could mean to the marketing and advertising industry.

India’s annual Union Budget for 2021 was presented by the finance minister Nirmala Sitharaman earlier this week. The definitive financial and business planning document has many firsts to its credit – it is the first budget presented since the pandemic hit last year, it is the first-ever ‘digital’ Union Budget and also the first budget to bring a sharp focus on pillars like health and wellbeing, physical and financial capital, among others.

Arun Sharma, vice Read full story ›

Source: The Drum