By Chris Carey

The live music industry was one most hit by the pandemic, but has it returned to where it was pre-Covid? Chris Carey, research director, and Georgia Deegan, research executive, Opinium consider how this sector – and its consumers – have changed throughout the lockdown, and whether the effects will be here to stay.

It’s been a tough time for everyone

The pandemic was not easy on anyone, and getting back to some kind of normal is going to take a while. Over half (55%) of UK adults’ attitude toward attending events has changed since before the pandemic. One-fifth (20%) of people are Read full story ›

Source: The Drum