Nearly 40 per cent of consumers have purchased goods online from another country, research from the 2014 Pitney Bowes Global Online Shopping Study has found, with 63 per cent of Australians having done so.
The research surveyed 12,000 adults across 12 countries to find that nearly all respondents (96 per cent) have made an online purchase, with 70 per cent of US respondents having done so.
Of all those who have bought from another country, 68 per cent said they did so because it was cheaper, while 46 per cent did so because of availability and 38 per cent because of a Read full story ›
Source: The Drum
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