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OnePlus seals first UK TV sponsorship in Crystal Maze deal

on Jun 23, 2017 | 0 comments

By John McCarthy

Channel 4‘s Crystal Maze reboot has announced a main sponsor in smartphone producer OnePlus, a position from which the Chinese firm is looking to display the capabilities of its dual action camera.

The Richard Ayoade fronted show returns Friday 23 June at 9pm on Channel 4 and will feature indents throughout 20 hour-long episodes, including celebrity specials. As a much anticipated property with a comedic presenter whose had successes on the network before with appearances on IT Crowd, Big Fat Quiz and more to his name.

David Sanmartin, head of marketing Europe at OnePlus said: “We Read full story ›

Source: The Drum