Marketing, E-commerce and Digital Design, Product Management, Brand Development, Design, Advertising and Consultancy

Rebranding advertising: time for a resurgence of the creative agency?

on Jun 24, 2019 | 0 comments

By Michael Scantlebury

I started my career in the London advertising industry in the summer of 2009.

At the time, adland in London was an exciting place to be. The city was awash with cool, young, independent creative shops – all making their mark on the industry landscape.

All making their mark on the advertising that entertained us, on TV, on billboards and in newspapers. All making their mark on culture.

Fast forward 10 years, and the industry landscape looks markedly different. One reason for this – one of the worst things that ever happened to the creative industry, in my opinion Read full story ›

Source: The Drum