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Space travel is the next frontier in tourism, but is it a marketing opportunity?

on Feb 28, 2024 | 0 comments

By Joanna Lewis

Space tourism used to be the reserve of sci-fi. But, says Joanna Lewis of Relevance, a trip to space is increasingly a reality – if you can afford the price tag.

Space travel is the new frontier for ultra-high-net-worth individuals (UHNWI), giving the world’s wealthiest travelers the chance to view life on Earth from a whole new perspective.

Commercial flights into space are becoming more routine, with the race for space travel being led by Virgin Galactic, SpaceX, Blue Origin, and Space Adventures. However, space tourism remains the reserve of the world’s richest individuals, with space travel companies Read full story ›

Source: The Drum